Truthfully, hearses represent an interesting and active sector of the automotive hobby known as "service vehicles". Most of these vehicles feature high-end custom coachwork from small, little known American custom coachbuilders. As such, it is important to find one that is complete, as some parts are just non-existent. Superior usually built most of the Pontiac coachs, which included ambulances, limos and airport livery vehicles.
This car has clearly started the transformation into something of a creepy street rod. We think that look has run it's course, and this car has elegant enough lines to warrant a restoration. An increasing number of funeral homes are showing interest in having classic livery service, and the cost of a restoration is probably cheap compared to the extravagant costs of a new service vehicle. Chalk the restoration up as a business expense.